If you are a digital marketer, you must know aboutSEO reseller programsso that you can make the best use of it. These programs are put forward by companies that help other digital marketing or development agencies to meet their SEO related project requirements. These companies provide their services and white labels it to the companies in need. White labeling is when a company works on a project but sells it to another so that the second company can sell it to the final client under their brand name.
Imagine you get a client who requiresSEOrelated work to be done and you know you don’t have enough resources to deliver it on time. Would you really send your client away? Most of the companies promise them quality services even if they do not know how to make it happen. They try exerting pressure on their existing team to work on the SEO related project by learning new techniques which they do not have any expertise in. This is will end up in unsatisfactory results and you may never get that particular client back. Also, your in-house employees would get frustrated and suffer from a low confidence level because they were unsuccessful at something that tried doing. Well, you can’t really blame them because SEO projects demand a certain level of expertise from the professionals who are working on them.
You can always collaborate with another company with a good SEO team just to handle your SEO related projects. White label SEO work is done by these companies so that you can sell the project under your brand name to your clients. SEO reselling programs help you get cheap and quick SEO work done by other digital marketing agencies with an SEO team that is well-informed and has expertise in the SEO field. It would cost you a lot more if you’re thinking of hiring a few SEO professionals in case your budget is minimal. The average annual salary of an SEO professional is $76,000 and to build a team you will have to spend a lot more than necessary.
Here are a few reasons why you need to consider SEO reselling programs so that you can maximize your revenue:
- Cost cutting
When you outsource your SEO projects, you get the work done for lower price when compared to a scenario where in your hire an in-house team or freelancers for the project.
- You can focus on your core-competency
If a part of your package is related to SEO, you can outsource it so that you can use all of your in-house resources to work on the part that you’re good at. You can focus on your core-competency and leave the SEO work to the resellers. If you have good communication and collaboration with the reseller, your final package delivery can be done on time and it’ll be of the best quality. It’s a win-win situation for you as well as the reseller since they have SEO experts who solely concentrate on your work.
- You can get scalable results
When you get a huge order and your client demands for around 500 backlinks of good quality, you would think you’ll have to drop it because your company is not capable of delivering scalable results. Freelancers are always an option but when it comes to large orders, they cannot deliver the number within the time. Randomly assigning different parts of the project to different freelancers to split up the work will only mess it up since there will be no coordination between them. When you outsource your work, a team of experts handle the project.
- You can choose niche experts for different projects
Reseller programs can be chosen according to the size of the project as well the niche of the project. You can compare the work of different white label providers and choose the most appropriate one for your project and budget.
- Hire only when you need
There’s hardly any exclusive deals put forward by SEO resellers. This means you can hire them only when you want them to work on any particular project and you can collaborate with more than one white label providers at the same time.
- You don’t have to invest in new trials
If you’re comfortable collaborating with a few digital marketing agencies that give you good results, you don’t really have to invest in new people and new trials. Hiring an SEO professional may not be always easy because it’s going to take a lot of time and effort to put a team together that works well as an integrated group.
- Add SEO to your packages
Adding SEO related services to your packages will allow you to design exclusive and interesting packages that more and more clients will be interested in. Even if you don’t have an in-house SEO team, you can get the SEO part of the work outsourced with the help of SEO reseller programs.