3 Ways in Which Your Web Hosting Affects your Online Business

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The minds of many business owners don’t register how web hosting can affect their business. To then, a web hosting provider is just a necessary step for putting up a website.

As an entrepreneur, you pay your hosting fee to the provider and go your way. But there’s so much to web hosting. There’s a significant correlation between your hosting provider and returns on your investment.

With the advancement in technology, people are turning online to do their shopping. Every business should strive to maximise their sales online through theglobaldispatch.  But all this is dependent on your hosting provider. Here is why.

If your web host doesn’t offer reliable services, your website will experience regular downtimes and performance inconsistencies. Imagine the hassle of a customer who wants to pay for your product but can’t complete the process due to glitches on your web server. Losing this sale is a bad sign for your business.

Whether for a company, individual or business, web hosting plays an essential role to leave it to chance. The issues arising from an unreliable hosting provider can have far-reaching implications on your business.

In this post, we outline different ways in which web hosting provider can impact your business. Be sure to do some due diligence before signing up for the service.

  1. Speed

Research shows a direct relationship between web load speed and client conversions. A customer is likely to visit your site and make a purchase if it loads faster.

Speed is, therefore, an essential factor in doing any online business. As such, you need to check to see the type of package that your web hosting provider offers. Also, enquire on whether an upgrade is available.

  1. Security

Cybercriminals and hackers will use the web host to gain access to your site. If this happens, it’ll negatively impact your business, and you can lose a lot of revenue.

That’s why you need to take necessary measures and ensure your web hosting provider offers excellent measures to protect your website. Such may include the use of vulnerability scanners and reliable malware to detect and prevent any malicious codes that hackers may try to use.

What’s more, the provider should provide a strong policy against DDoS. In doing this, the hosting service remains accessible even during a cyber-attack.

  1. SEO

Since April 2010, Google has been using page speed among other features to rank pages.

Having pages that load faster means you’ll get higher SEO rankings. Low load speed can only result in lower rankings. You don’t want this to happen.

Remember, the highest percentage of your potential customers will only view that’s which on the first page of search engine results. So, you need to do everything to ensure you get these high rankings.

Conclusion

Having a website or blog page is an essential component of your business. A good web host provider represents the foundation for your site. Such a provider can allow you to get to full potential by providing stability and a helping hand when you need it.

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